Ideas: 7 Custom Postcard Uses
“Nice service, but I’m not on vacation.”
Whoa, excuse us? Apparently you have PostcardPerfect postcards confused with the traditional, 
off-the-rack variety. Custom postcards are so, so much more. The ability to create them from scratch and put any picture on the front opens a world of opportunities.
Here’s a few sample ideas:
1) The Lasting Bouquet
Take pictures of flowers. Send a dozen cards at once. Write something you love about her on each one. They may not smell as nice, but we guarantee they’ll be around a lot longer than a real floral arrangement.
2) Memory Lane
Find a picture taken during a memorable vacation. Send to him with a message that includes a few details you remember. Finish with a “we should do it again sometime.”
3) Holiday Cards
Take your annual picture, write up your best wishes, and send us a list of names and addresses. We’ll take care of the rest.
4) Junior’s Photo-shoot
Grandparents don’t want e-mail attachments; they want something that can be hung up. Skip the zip files and send some postcards.
5) The Primer
Send your top prospects postcards featuring pictures that will get their attention - BEFORE you call. Make it something they’ll recognize or relate to (a photo of their store or office?). Use the message to introduce yourself and promise to call later to explain.
6) The Follow Up
Traditional thank you notes are good; relevant postcards are better. Send a picture of something you talked about in your meeting. Use the message as a thank you and a recap of the next steps.
7) Save The Date
Getting married? Holding a party? Send all your invites / save the dates in one simple motion.
BONUS: The Traveling Lawn Ornament
Bored? Kidnap a lawn statue and parade it around town. Take pictures of it in odd places. Return the item. Send the best photos as anonymous postcards.
